


Moreover, the second largest source of calories in the American diet is bread, rolls, and bagels. Because of this, whole wheat bread, as well as gluten-free and low-carb varieties, are in more demand. Thus, consumers are growing more health conscious and looking out for healthier bread options.

Due to the rising obesity incidence and other health problems in the United States, customers are increasing their focus on living healthy lifestyles. Moreover, consumers are looking for bread that is easy to prepare and can be consumed on the go, and for that, manufacturers are producing pre-sliced bread with longer shelf lives. The United States bread market is driven by various factors, such as consumers becoming more health conscious and looking for bread that is made from whole grain, is gluten-free, and has lower calories and fat content. Furthermore, during the forecast period, rising disposable income and increased bread consumption among the population are expected to boost the US bread market. The market for bread in the United States is rising due to the adoption of frozen & organic bread and advancement in production techniques in the United States market. The United States bread market was valued at USD29.93 billion in 2022 and is projected to grow at a CAGR of 3.95% through 2028 and is anticipated to project robust growth in the forecast period.
